Creating tools for Social Capital generation (1): Some field of experience

Situation: Virtuality is more and more an option in collaboration

Here are some contextual facts:

  • Physical face2face gatherings enable collaborative productivity, but are rather costly compared with virtual solutions.
  • With reliable broadband connections and video chat as a standard the experience has improved.
  • Conclusion: The possibility of instant virtual gatherings has become an increasing attractive option.
Communication. collaboration are connected with the generation of Social Capital – now think about the ongoing (megatrend) shift from physical to digital interaction spaces

Problem: No established behavioral patterns and tools for hybrid global-local events

The  field of experience during JellyWeek 2012

  • When I had to think a bit deeper about the architecture and organisation of the global-local event JellyWeek 2012 I worked with some typical use cases in mind to increase a parameter, that I intuitively realized as a key parameter for a succesful hybrid, global-local event.
  • This parameter is SID = social interaction density – Maybe the expression is used differently  in other domains, however I found it adequate for the challenge of a “viable social information architecture” for the JellyWeek with its specific hybrid characteristic, connecting local groups (jellies) and single attendees, scattered around the globe together in a space of encounter.
  • Some aspects of the design challenge have been described in the post about the JellyWeek Social wave and the working sphere – the  specific challenge at that time has been conceived as “Building a coordinative space for remote co-workers” – there is even a little screencast explaining the ecosystem.
  • But do not get distracted – the core issue here is how to find design principles for coordinative spaces, that facilitate the communicative spaces, i.e. finally maximizing the  social interaction density
Have some fun to watch the short video underlining the importance of a “coordinative space approach”.
Part 2 will demonstrate the solution and what can be learned and generalized from it.
Update 2012-05-16 Integrated the Social Capital graphics

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